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Allan Booth
Senior content designer
Do you need help with your content?
Do your users struggle with your site, or fail to see how your product or service will improve their lives?
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Maybe you need to make your site accessible to everyone?
I can help. With over 15 years' contracting experience, I've improved the user experience for central government organisations and FTSE 100 companies.
Recent projects
Taking HMRC users online by replacing a paper form
Showing HMLR how to update one of their services
Creating a new component to meet GDS guidlines
Visit my old portfolio to see projects for SSE, BT, EE, Vodafone and Laithwaites
Alan Kitching, Cognizant
“I found Allan to be an experienced and professional designer who creates content that is both simple and universal. He employs his vast knowledge and understanding of accessibility and GDS policy to create inclusive and compliant content. And he expertly balances the goal of giving users information at the point they need it with making sure they have everything they need to complete their tasks."
Richard Bull, Laithwaites
"Allan was always reliable, friendly, creative and professional. His understanding of copy and its commercial role means that he is able to take a broader view and will ask constructive questions that will strengthen a brief/task."
Susanne Reng, Vodafone
“Allan is an incredibly skilled and versatile writer, who quickly grasps the brief, knows what each piece of communication needs to do, and goes on to produce engaging and insightful copy.
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I wouldn’t hesitate for a moment to recommend Allan, In fact, my only criticism of him is that he won’t join my team permanently!”
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